Unlocking The Potential Of Headless WordPress: Is It Right For Your Business?

Digital Concepts
4 min readNov 13, 2023

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Is headless WordPress the right choice for your business? Here is what you need to know about this new setup.

There is no denying that WordPress is one of the most popular CMS across the globe powering around 45% of websites today. However, developers are often at loggerheads as WordPress is built on a monolithic platform with a less flexible front and backend.

So, if you don’t want to hamper the spontaneity or want to stay away from the restrictions of a theme-based structure, hire a dedicated WordPress developer. That way, you won’t feel stuck with tight front and backends. But what is that magic potion that professional developers use during website development? Going headless is the new norm that unlocks plenty of opportunities for today’s developers. From using tech stacks and new frameworks to delivery channels, WordPress-based websites enter a new realm by going headless.

Can your business benefit from headless WordPress?

When it comes to implementing headless WordPress, you just can’t make a decision quickly. You need to know how this opportunity will benefit your website or what its drawbacks are. So, here is how to kickstart your intentions in a positive direction:

The headless CMS is not connected to the frontend and the content can be easily accessed through an API that joins the backend to a head. Typically, the headless CMS removes the bindings for a custom WordPress development company on how to present the content appropriately. The freedom of going headless allows developers to test, build, and enhance the digital experience. Here is why headless WordPress may be the right option for your business:

  1. Unlocks the best performance

You are familiar that WordPress is built around PHP wherein each page is built from the information present in the database. Naturally, the pages take more time to load compared to static sites that are built around HTML files. But headless CMS has proved revolutionary as you need not worry about performance issues. All that the developer needs to do is connect the Next.js or Gatsby frontend with the backend to realize the performance benefits. From numerous SEO options to faster loading times, the headless CMS presents a world of opportunities and lets you develop a future-proof site.

2. Supports several libraries, tools, and networks

For a conventional website development team, building a WordPress website with PHP templates creates a huge obstacle as it goes on adding complexities. But headless WordPress allows you to develop a website on JavaScript frontend and tool stack. Moreover, the technology-driven approach makes it easier for you to integrate technologies and tools into the workflow of the project.

So, the developer building the WordPress website never needs to compromise the components that have been already created. To make a difference in website development, hire a WordPress developer in India. Wondering from where? With Digital Concepts, you will get an opportunity to develop websites based on headless CMS.

3. Publish on several channels

If you are a beginner using WordPress, it is natural to make it compliant with mobile and standard desktops. But not every business would want to stay restricted that way. If you are keen to add content to social media sites, virtual assistants, and mobile apps, the headless CMS comes in handy. Basically, it serves as a single source for publishing the content in various channels. Once you install WordPress, it feeds various headless channels. Therefore, you can go on adding content to multiple channels.

4. Get the best security options

Being server-side generated, the headless CMS has no connection to the database, which proves useful from the point of view of security. If you are prioritizing the security of your WordPress website, the headless setup is definitely going to earn brownie points.

Drawbacks of headless WordPress

Despite several advantages, implementing a headless CMS is not just the right decision for every business. Let us find out what lies on the other side of the coin:

  1. Knowledge is essential

Headless CMS is not for cookie cutters. If you want to implement it, you may need to hire an offshore website development company in India where experienced developers can pull through the situation and deliver the best result.

2. Requires a thorough maintenance

The headless architecture needs developers to maintain the infrastructure across servers, databases, and various other environments. On the other hand, the conventional architecture requires less upkeep.

3. Makes hosting more complicated

When you go headless, there is a separate hosting needed for the backend and another for the frontend, which may require developers to spend more time.

Headless WordPress is not for every business, although the performance benefits make it the right choice for development teams with adequate resources who are ready to take web development to another level. So, make sure you install this option only if you want to publish content on various platforms and have developers with extensive knowledge to push it through.

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Digital Concepts
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Digital Concepts is an award-winning full-service digital marketing company, with 95% client retention rate, offering services to businesses around the globe.